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The busywork eating your week? A system should be doing it.

Ferrett & Co builds small, focused automation tools for small businesses — the report that builds itself, the lead that gets answered at 9pm, the quote that goes out before the customer hangs up. Fixed price. Live in two weeks.

Book a free 20-min call Try the live demos

No jargon · No hourly billing · First milestone free if you're not happy

Sound familiar?

If two of these describe a normal week, you're paying people to do a machine's job.

01The Monday report gets built by hand in Excel. Every Monday. Again.

02Calls and inquiries go unanswered after hours — and those customers call your competitor next.

03Quotes go out days late because they're stuck on someone's to-do list.

04Your customer list has duplicates, typos, and three formats of phone number.

05The schedule lives on a whiteboard, and the whiteboard is wrong.

06Invoices get typed into the accounts system from paper. By a human. In 2026.

The fix: not a big software project, not another subscription that does 5% of what you need. A small custom tool that solves your exact problem — built in days, priced fixed, yours to keep.

Who you're dealing with

I'm Charlie Ferrett, and when you hire Ferrett & Co, I'm the one who builds your system. No account managers, no outsourcing, no "let me check with the dev team." You talk to the person writing the code — which is why things ship in days, not quarters.

My background is business and economics, not just software. That matters more than it sounds: I'll talk to you about recovered leads and hours saved, put a number on it, and tell you honestly when automation isn't worth it for your problem. If the math doesn't work, I'll say so on the free call and save us both the time.

I build with modern AI tooling, which is the honest reason I can deliver at a fraction of agency prices — what took a dev team a quarter in 2022 takes me a fortnight. That saving is yours.

Charlie FerrettFounder, Ferrett & Co Automation · Business & Economics

How it works

Three steps. Under 90 minutes of your time in week one.

Free 20-minute call

You tell me what's eating your time. I ask questions, do the ROI math with your real numbers, and tell you straight whether it's worth automating.

Fixed quote, on the spot

You get a clear scope, a fixed price, and a delivery date. No hourly billing, no surprises, no 40-page proposal.

Live in 1–2 weeks

I build it, you test it, I train you on it. It runs on your accounts — you own it. Optional care plan if you want me to keep it running and improving.

Pricing

Two ways to work together.

Focused Build

One specific problem, solved for good. The thing that's been "on the list" for two years.

$800–3,000 one-time, fixed quote

Scoped and priced before any work starts
Live in 1–2 weeks
Full walkthrough and documentation
Runs on your accounts — you own it
30 days of support included

Get a fixed quote

Build + Care Plan

The build, plus I keep it running, monitored, and improving — and you get priority for the next automation.

from $1,500 setup + $300–400/mo

Everything in Focused Build
Hosting, monitoring, and maintenance handled
Unlimited small tweaks and adjustments
Monthly check-in on what to automate next
Cancel anytime — no contract

Book a free call

🛡️

The guarantee: we agree what "done" looks like before I write a line of code. If the first milestone isn't what we agreed, you pay nothing and keep the work. You've been burned by developers who vanish — this is how I take that risk off your plate.

FAQ

Questions you're probably thinking.

The practical stuff

How long does a build take?

Most tools go live in one to two weeks. You'll have a delivery date in the quote before we start — and because I build with modern AI tooling, "two weeks" means two weeks, not a quarter.

What do you need from me?

A 20-minute call, and access to whatever the tool touches (your spreadsheet exports, website form, CRM login). Total time from you in week one is under 90 minutes. I handle the rest.

What happens when it's done?

You get the working system deployed on your accounts, plain-English documentation, and a walkthrough call. It's yours — if we part ways tomorrow, it keeps running.

The honest doubts

How do I know you can actually build this?

You don't have to take my word for it — every demo on this page is a real working tool I built. Click them, use them. For warm prospects I'll go further: tell me your business and I'll send you a version with your name on it before you've paid a cent.

How do I know I won't pay and get nothing?

The guarantee: we define what "done" looks like in writing before I start, and if the first milestone doesn't match it, you pay nothing. I'm a one-person business whose next client comes from your referral — vanishing would be terrible economics.

Why are you so much cheaper than agencies?

No office, no account managers, no sales team — and I build with AI-assisted tooling that's genuinely 5–10x faster than how most agencies still work. Same output, less overhead. That's the whole trick, and I'd rather tell you than pretend it's magic.

What if my team won't use it?

Every build comes with training and plain-English docs, and I design for the least technical person in the room. Most of these tools have one button. If your team can use a group chat, they can use this.

What if AI isn't right for my problem?

Then I'll tell you on the free call. Some problems need a person, some need a $30/month off-the-shelf tool, and I'll point you to either when that's the honest answer. My reputation is worth more than one project.

The busywork eating your week? A system should be doing it.

If two of these describe a normal week, you're paying people to do a machine's job.

Every demo below is real. Click it. Use it. Break it.

Answer every lead in seconds — even at 9pm Sunday

Stop answering the same five questions all day

Send the quote before they've finished comparing you

The 4-hour Monday report, done in one click

Know your numbers without wrestling Excel

Data entry, eliminated

Catch the bad review before it costs you customers

Retire the whiteboard

Scheduling without the Sunday-night headache

Your customer list, actually clean